Case Study
How Liquid built its core engineering team with Contrario
When Liquid made its first in-person engineering hire, the company was little more than its founder and a few contractors. Contrario made that hire, and every core engineering hire that followed, as Liquid grew from an early-stage startup into a Series A company.

Arya Marwaha
Co-Founder & CEO
May 16, 2026

4
hires across engineering and growth
100%
of their core eng team hired through Contrario
$18M
Series A raised
Liquid is a fintech company building a unified trading platform that gives retail traders leveraged access to crypto and other markets through a single interface. Founded by Franklyn Wang, a former quantitative researcher at Two Sigma, the company raised a Paradigm-led seed round and has since closed an $18M Series A.
When Liquid made its first in-person engineering hire, the team was essentially Wang and a handful of contractors. Contrario made that hire, and stayed Liquid's engineering hiring partner through every stage that followed.

Jaisal Kothari
Co-Founder

Akshat Sharma
Co-Founder

Vinicius Brown
Founding Software Engineer

Jose Thomaz
Founding Data Engineer

Carlos Libardo
Founding Data Engineer

Marcos Gritti
Founding ML Engineer
The Problem
A founder, a few contractors, and a very specific bar
At the earliest stage, Liquid was building the foundation of its product with a lean team. The first in-person engineer was a pivotal hire: someone who could build the initial infrastructure, get the product off the ground, and help define the engineering culture from day one.
What Liquid needed was specific. The company runs on autonomous individual contributors, engineers who clear a high technical bar and execute relentlessly without needing much oversight. Wang had tried hiring on his own and through other channels, but those routes did not produce the caliber of engineer Liquid was after.
The Solution
High-caliber engineers, straight to onsite
Liquid came to Contrario for a specific reason: a well-connected network at top schools and companies, paired with a genuinely high engineering bar. Contrario calibrated to what "cracked, in-person engineer" meant for Liquid, autonomous ICs who could pass the bar and own their work, and moved quickly.

"It's surprising how fast it is. We can take someone from interview straight to onsite."
— Franklyn Wang, Founder & CEO, Liquid
The first hire was Winston Chang, a Stanford new grad who became Liquid's first in-person engineer. Over his first nine months he built much of the company's early infrastructure and helped set its engineering culture. Contrario followed with Jason Son, a UC Santa Cruz grad with an ex-founder background who brought both IC strength and a builder's instinct, and William Khouy, an engineer who came from Mercury and brought directly relevant fintech experience. Each came from a different background, and each cleared the same bar.
The impact
A core engineering team, built from the first hire to Series A
From a founder and a few contractors, Liquid built out a three-person in-person core engineering team through Contrario, plus a growth marketer who helped redesign the site and get the brand in front of new users.

"Contrario helped us hire our first engineer, back when it was just me and a few contractors. He built a lot of our early infrastructure and helped define our engineering culture."
— Franklyn Wang, Founder & CEO, Liquid
The impact compounded. The engineers Contrario placed built much of Liquid's core product and drove the user growth that carried the company into its Series A.

"These engineers built out so much of our core product and made our users happy. That's what let us scale to a Series A."
— Franklyn Wang, Founder & CEO, Liquid
Now at Series A, Liquid is continuing to scale its engineering team and plans to keep building it with Contrario.

"I'd recommend Contrario to anyone looking for high-caliber talent. I can speak firsthand for the technical quality."
— Franklyn Wang, Founder & CEO, Liquid
Contrario will continue to partner with Liquid on engineering hiring as the company scales into its next stage of growth.
Liquid
AI-Native Growth Agency
Industry
Fintech (Trading Platform)
Headquarters
New York City
Employees
15+
Stage
Series A
FOUNDERS

Franklyn Wang
CEO
Roles Hired via Contrario
Full-Stack Engineers & Growth Marketing
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